How to Create Inventory That Sells: A Guide for Fashion Designers

How to Create Inventory That Sells: A Guide for Fashion Designers

In any industry, knowing how to create inventory that sells is an art, and the fashion industry is no different. You need to craft inventory that not only resonates with your audience but also drives sales; providing your audience with what they want, when they want it, where they want it and at the price they want it. 

As a seasoned fashion business expert and consultant, I understand the challenges emerging designers and clothing businesses face in this competitive landscape.

In this comprehensive guide, we'll delve into strategic approaches for creating inventory that not only sells but propels your brand to new heights, using 2 case studies to further buttress the steps.

To aid your reading, here's a table of contents. Simply click on any of the links to jump to the section:

Section 1: Understand Your Target Market

Section 2: Smart Design Choices for Marketable Inventory

Section 3: Inventory Management Strategies

Section 4: Marketing & Brand Visibility

Case Study 1: FashCo. A - Launching Without Sales Data

Case Study 2: FashCo. B - Leveraging Past Sales Data

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Section 1: Understand Your Target Market

understand your target market


1.1 Define Your Ideal Customer

Start by prioritizing market research. Understanding your customer is the cornerstone of successful inventory planning.  Understand the preferences, lifestyles, and values of your target audience. Surveys, focus groups, and social media interactions become your compass, guiding you to insights that shape your inventory decisions.

Consider the example of a sustainable fashion brand aiming to appeal to eco-conscious consumers. By defining their ideal customer as someone who values ethical practices and seeks eco-friendly alternatives, the brand can tailor its inventory to align with these preferences.


1.2 Analyze Market Trends

Fashion is inherently tied to trends, and staying ahead of the ever-shifting currents of the fashion industry is key.  Analyze current trends, runway shows, and industry reports. By anticipating what's in vogue, you position your inventory to capture the attention of trend-conscious consumers.

For instance, if data shows a surge in demand for sustainable activewear, a savvy designer can incorporate eco-friendly materials and functional designs into their inventory, catering to the growing market trend.

By analyzing and adapting to this trend, your inventory becomes not just stylish but also highly marketable.


Section 2: Smart Design Choices for Marketable Inventory

create inventory that sells

2.1 Balancing Creativity and Commercial Appeal

Creativity is the soul of fashion, but designs must also have commercial viability. Take the example of a bold and innovative collection that incorporates avant-garde elements. While maintaining the brand's creative identity, the designer strategically includes versatile pieces that appeal to a broader audience, ensuring a balance between creativity and commercial appeal.


2.2 Seasonal Considerations

Understanding seasonal demands is crucial for inventory success. Consider a designer specializing in swimwear. By anticipating the seasonal shift in demand and introducing new collections in alignment with summer trends, the designer ensures that the inventory remains relevant and in-demand.

Example: According to industry reports, the swimwear market experiences a surge of 30% in sales during the summer months. Planning inventory to align with these seasonal demands maximizes sales potential.


Section 3: Inventory Management Strategies

demand forecasting

3.1 Demand Forecasting

Accurate demand forecasting is a game-changer for fashion designers.  It involves predicting the future demand for your products based on historical data, market trends, and various influencing factors.

It plays a crucial role in inventory planning, helping businesses anticipate customer demand and make informed decisions about production, stocking levels, and supply chain management.

Key elements of demand forecasting include:

Historical Data Analysis: Review past sales data to identify patterns, trends, and seasonality. Your sales history provides insights into which products were popular during specific seasons or events. This provides a baseline for predicting future demand. 

You can use predictive metrics and data analysis techniques such as:

  • Time Series Analysis: Examining sales data over time to identify patterns, seasonality, and trends.
  • Regression Analysis: Understanding the correlation between different variables (e.g., marketing campaigns, external events) and sales to provide predictive insights.
  • Lead Time Demand: Predicting demand based on the time it takes from ordering to product availability.
  • Sell-Through Rate: Calculating the percentage of inventory sold during a specific period to help gauge the popularity of items. 
  • Stock-to-Sales Ratio: Assessing the balance between available stock and actual sales aids in inventory planning.
market research

Market Research: Study the market to understand factors that may influence demand, such as changes in consumer preferences, economic conditions, or industry trends. Monitoring fashion trends through industry reports, fashion shows, and influencer collaborations helps anticipate shifts in consumer preferences.

Customer Feedback: Gather input from customers through surveys, feedback forms, or social media to understand their preferences and expectations. Leveraging customer reviews, surveys, and feedback can offer valuable information on what products resonate with your audience.

Collaboration with Sales and Marketing Teams: Work closely with sales and marketing teams to align forecasting with promotional activities, new product launches, or marketing campaigns.

Technological Tools: Utilize advanced forecasting tools and software that leverage artificial intelligence and machine learning to analyze large datasets and generate more accurate predictions. 

Software Solutions for Demand Forecasting include:

  • Enterprise Resource Planning (ERP) Systems: Integrated solutions that consolidate data from various business processes, aiding in comprehensive demand analysis.
  • Inventory Management Software: Specialized tools that focus on inventory optimization, incorporating demand forecasting features.
  • Data Analytics Platforms: Utilizing platforms like Tableau or Google Analytics for in-depth data visualization and trend analysis.

I recently discovered Odoo and from my cursory look at it, it has some amazing apps, one of which includes Inventory Management. You should check it out.

christmas

Seasonal and External Factors: Account for seasonal variations, holidays, or external events that may impact demand, such as fashion trends or industry developments. Modifying forecasts based on historical seasonal variations helps to avoid overstocking or understocking.

Collaboration with Suppliers: Communicate with suppliers to ensure a seamless flow of materials and components based on anticipated demand. Maintaining open communication with suppliers is key to ensure adjustments to production plans in response to forecasted demand changes.

Scenario Analysis: Mitigating risks and planning for unforeseen contingencies. Considering different scenarios, such as best-case and worst-case scenarios, to prepare for unexpected changes in demand. For example, considering external events like economic changes, global pandemics, or fashion-related occurrences that can impact demand.

Demand forecasting allows businesses to optimize their inventory levels, minimize stockouts or overstock situations, and enhance overall supply chain efficiency. By making informed decisions about production, purchasing, and distribution, companies can better meet customer demand while maximizing profitability.


3.2 Limited Editions and Exclusivity

Creating limited edition pieces adds an element of exclusivity, fostering demand. Consider a luxury brand releasing a limited collection. The scarcity of these items not only enhances their desirability but also creates a sense of urgency, encouraging consumers to make purchases promptly.

Example: Brands that employ limited edition strategies often witness a 25% increase in customer engagement and a 30% boost in sales during the release period.


Section 4: Marketing & Brand Visibility

influencer marketing

Influencer Collaboration - Harnessing Trendsetters


4.1 Influencer Collaboration - Harnessing Trendsetters

Collaborate with influencers and fashion trendsetters to harness the power of their influence. Gain real-time feedback on styles and designs, leveraging their audience reach to create visibility for your brand. 

For example, partnering with a popular fashion influencer not only showcases your designs to a wider audience but also provides valuable insights into what resonates with their followers.


4.2 Customer Engagement - Building Anticipation

Build anticipation and engage potential customers through social media. Use interactive campaigns, polls, and feedback loops to test design concepts. By involving your audience, you not only create buzz but also gauge interest in specific pieces.

For example, a pre-launch campaign on social media introduces design concepts, allowing customers to vote on their favorites. This engagement not only builds excitement but also guides your inventory choices.


4.3 Pre-Launch Pre-orders - Gauging Early Interest

Implement pre-orders to gauge early interest and generate initial revenue. Customers can reserve pieces before the official launch, providing insights into the popularity of designs and sizes.

Offering exclusive pre-order options for limited-edition items creates a sense of urgency and helps you gauge the demand for specific products.


4.4 Flexibility in Production - Adapting to Trends

Build flexibility into your production process. Adopt an agile approach by avoiding large production runs initially. Limited releases allow you to adapt quickly to emerging trends and respond to customer feedback, minimizing the risk of excess inventory.

Instead of committing to extensive production, start with small, diverse releases. This flexibility lets you adjust your inventory strategy based on the actual demand observed.


CASE STUDIES

inventory that sells


Now let's drive these home with 2 easily relatable examples. 


Case Study 1: FashCo. A - Launching Without Sales Data


Background: Imagine FashCo. A, a new fashion brand gearing up for its debut. The challenge? No past sales data to guide their inventory planning. Let's see how they navigate this exciting but tricky journey.

Step 1: Getting to Know Your Audience - Market Research Prowess

Imagine FashCo. A as a person attending a big party. They want to make friends, but they don't know anyone yet. What do they do first?

  1. Persona Development: Like striking up a conversation, FashCo. A conducts surveys and talks to potential customers to understand their likes, dislikes, and preferences. They create detailed profiles of their ideal customers, just like making new friends and learning about their hobbies.
  2. Competitor Analysis: It's like checking out what everyone else is wearing to the party. FashCo. A looks at other brands targeting the same friends they want to make. What are they offering, and what seems to be popular?
  3. Social Listening: Imagine putting on your best listening ears at the party. FashCo. A pays attention to social media to hear what people are saying. What trends are buzzing, and what do potential friends (customers) seem to be excited about?

Outcome: FashCo. A now knows who they want to be friends with (their target audience) and what interests and excites them.

Step 2: Anticipating Trends - Trend Forecasting Mastery

Picture FashCo. A as a trendsetter. They want to show up at the party wearing the latest and greatest fashion, but how do they predict what's in style without any past fashion parties to look back on?

  1. Industry Reports: It's like reading fashion magazines before the party. FashCo. A looks at reports that predict what's going to be trendy in the coming months.
  2. Influencer Collaboration: Just like asking a fashion-savvy friend for advice, FashCo. A partners with influencers who are known for their keen fashion sense. What are these trendsetters excited about right now?
  3. Runway Analysis: Pretend the fashion runway is like the red carpet at a party. FashCo. A keeps a close eye on recent fashion shows to see what designers are showcasing. What styles are catching everyone's attention?

Outcome: FashCo. A is now prepared to make a grand entrance at the fashion party with styles that align with anticipated trends.

Step 3: Testing the Waters - Limited Release Strategy

Now, picture FashCo. A cautiously entering the party. They want to make a good impression but don't want to overwhelm everyone. How do they do that?

  1. Small Batch Production: FashCo. A starts small, creating a limited number of their fashion pieces. It's like bringing just a few snacks to the party to see if people like them.
  2. Pre-Launch Pre-orders: Instead of bringing a huge buffet, FashCo. A lets people pre-order items. This is like asking friends what they'd like to have at the party before deciding how much to make.
  3. Adaptable Production: If everyone loves the snacks (or fashion pieces), FashCo. A can quickly make more. If not, they can tweak their recipe (designs) for the next party.

Outcome: FashCo. A avoids the risk of having too much food (inventory) left uneaten (unsold) by starting with a small, manageable offering.


Case Study 2: FashCo. B - Leveraging Past Sales Data

fashion case study

Background: Meet FashCo. B, a fashion brand with a history of sales data. They've been in the game for a while and now want to refine their inventory planning based on past performance.

Step 1: Analyzing Past Sales - Learning from Experience

Imagine FashCo. B as a seasoned party-goer. They've been to several parties and know what usually works and what doesn't.

  1. Sales History Review: FashCo. B looks back at past parties (sales periods) and identifies which items were the life of the party (best-sellers) and which ones barely got noticed.
  2. Seasonal Patterns: Just like understanding that people love holiday-themed parties, FashCo. B recognizes seasonal trends in their sales data. What styles tend to sell better in specific seasons?
  3. Customer Preferences: It's like knowing your friends' favorite party activities. FashCo. B understands the preferences of their loyal customers. What styles, colors, or fabrics do they repeatedly choose?

Outcome: FashCo. B gains valuable insights into what has worked well in the past and what their audience consistently enjoys.

Step 2: Forecasting Demand - Proactive Party Planning

Imagine FashCo. B as a party planner who has organized similar events before. They want to make sure they have enough of everything for a successful party.

  1. Predictive Analytics: FashCo. B uses fancy party planning tools (predictive analytics) to anticipate how many guests (customers) will show up. What items are likely to be popular this time?
  2. Promotions Based on Data: It's like tailoring party invitations to specific groups. FashCo. B creates targeted promotions based on past customer behavior. If someone loved a particular style before, they'll get an invitation to the next party featuring similar styles.
  3. Inventory Buffer: Knowing that unexpected guests might show up, FashCo. B keeps a buffer. It's like having extra snacks just in case more people attend the party than expected.

Outcome: FashCo. B is well-prepared for the party, ensuring they have enough of the popular items and some surprises for their guests.

Step 3: Strategic Marketing - Inviting the Right Guests

Imagine FashCo. B as a party host who knows exactly who will appreciate their unique party theme.

  1. Targeted Campaigns: FashCo. B runs targeted marketing campaigns. It's like sending personalized party invitations to specific groups who have shown interest in similar themes.
  2. Exclusive Previews: Just like offering a sneak peek of the party decorations, FashCo. B gives loyal customers early access to new collections based on their past preferences.
  3. Limited-Time Offers: To create a sense of urgency, FashCo. B offers limited-time discounts. It's like telling guests they have a special discount if they shop during the first hour of the party.

Outcome: FashCo. B ensures the right guests (customers) are excited and ready to join the party when new items are launched.


Conclusion: Crafting Success in Every Stitch

In the world of fashion, knowing how to create inventory that sells is like planning the perfect party. Whether you're stepping into the fashion scene for the first time or refining your strategy based on past experiences, the key lies in understanding your audience and being proactive.

For the budding designer, like FashCo. A, it's about gauging the pulse of potential guests. What are they likely to enjoy, and how can you make your debut collection an instant hit? By researching trends, understanding your niche, and creating a buzz, you set the stage for a grand entrance.

On the other hand, for the seasoned player, such as FashCo. B, it's about leveraging past party experiences to plan for future events. Analyzing what worked, forecasting what's likely to be a hit, and inviting the right guests through targeted marketing ensure your fashion party is always a success.

In conclusion, creating inventory that sells is not just about meeting demand. It's about creating an experience. As you navigate the intricacies of the fashion landscape, let innovation, anticipation and customer engagement guide your inventory decisions. Remember, success lies not only in the products you offer but in the stories you tell through your collections. 

If you're eager to ensure your fashion inventory planning is as seamless as planning the perfect party, I'm here to help!  Sign up for a one-on-one consulting session with me. Let's dive deep into your brand, discuss tailored strategies, and chart a course for success.

Schedule your session now and turn your fashion aspirations into a thriving reality.

Also do me a favor please? Share this post! 

Hi there! My name is Temi.

I am passionate about helping fashion lovers and creative entrepreneurs transform their lives by reaching their true potential through their skills and talent.

Follow me on social media @martwayne.

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Temi Williams ‧ Fashion Professional & Educator

Nail Your Pricing with Built2Bill

Nail Your Pricing with Built2Bill

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I know what you're thinking. ‘People won’t pay if I charge higher’. 

I hear that all the time. But you know what I think? I think that is your fear and lack of confidence talking. How do you know they won’t pay if you haven’t tried?

Don't worry, I used to say that as well. Until I realized I was the one crying at night when everyone else was profiting off all my hard work. I used to pay everyone else but myself!

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Say Goodbye to Pricing Anxiety


With Built2Bill, the guesswork in pricing is gone. You'll have instant access to the numbers that matter, ensuring every quote or price you set not only covers your costs but also maximizes your profit.

Yes that's right! It is the best unit price calculator and it does all of this effortlessly! So if you need to know how much to sell a particular dress or earrings or how much to design a logo or a website, you know how to find the unit price so you can fearlessly charge for it.

Our users have seen remarkable transformations in their businesses, from stabilizing cash flows to significantly increasing their bottom lines.

Price Calculator

Wouldn't you love to smile about your business like this?  This is what Built2Bill does for you!

Built2Bill crushes that fear of pricing by giving you the confidence to charge what your work is truly worth. When people know the value you are giving, they will pay! The same way you pay a vendor who sells you something that you know is worth it.

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With Built2Bill Pricing Calculator, all the guesswork and future uncertainty will come to an end! Now you can finally look forward to the future you know you deserve and even have spare change for facebook and instagram ads that will even help you make more money! 

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By choosing Built2Bill you'll get the following benefits:

Crush your fear and boost your confidence

Now you can increase your prices fearlessly while also keeping your customers. Customers expect to pay more for great products, and often don’t mind paying the price.

Charge effortlessly for your time

Love yourself and stop running your business like a charity, working yourself to the ground without paid for it. Time is the only thing you can never buy back so please sell it.

Make more money and skyrocket your income

Fearless pricing is a mindset you can use to confidently price your products, increase sales, and earn more money. And with Built2Bill, you will do just that.

pricing calculator

What Our Product Does for You:


Set a baseline for pricing so that you make money from every product

Determine the total cost of making each product including your time.  You will know instantly how much money it will take to create this product so that when you think about taking action - be it making a website or producing a dress - you can figure out if the effort is worth it.


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without being a pricing expert

Nobody enjoys the guesswork that goes into pricing your products. That’s why we built a tool that does all the work for you so you can focus on growing your business. Built2Bill is a unit price calculator and a cost per unit calculator so you know exactly how much you should charge for each product.


Have more control over your business from the start

We want to help you plan ahead, so we show you how many of these units you need to sell each month before you begin to make a profit. This minimum number of units to sell is called “Minimum Monthly Target.”

This helps you with planning your time, your work and your resources so you can have success. It also helps you plan the amount of money you’ll need to pay yourself.


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About the Founder

Tope Williams-Adewunmi | Founder, Martwayne

Hello! I'm Tope, a creative entrepreneur with over ten years of experience in the fashion industry. I left a promising career in a top global accounting firm to follow my passion for fashion.

Through the years of working with thousands of creatives. I've seen firsthand that fear and a lack of confidence often lead to poor pricing. 

I understand the pain of putting your all into your passion only to see little return—losing money, feeling defeated, and questioning your choices. I've been in those shoes. Now, I'm here to guide you through those challenges, so you can find joy and success in your business once more.

"Pricing was a big issue for most small business owners I coached because they were scared to lose customers. So they constantly ran at a loss. On closer look though, I realized that the deep rooted problem was fear borne from a lack of self confidence.

If you've ever doubted that your work has true value, I'm here to tell you that it does and you deserve to be paid what you're worth.

And that's why I built Built2Bill Pricing Calculator. To make it easy for you to charge for your time, to conquer your fear of increasing your prices in the midst of rising inflation and finally turn your passion into a  profitable business."

- Tope Williams-Adewunmi (Founder, Martwayne & Built2Bill)

What You'll Get...

No matter what your business is, this Pricing Calculator will transform it.

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Fearless Pricing Masterclass:

Step-By-Step Video Guide on How to Use Built2Bill

Pricing Made Easy eBook:

A Simple Guide to Costing & Pricing Your Creative Work

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You also get exclusive access to our private Facebook community

where you can ask further questions on Built2Bill. 


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  • Built2Bill Price Calculator worth N25,000 / $99.96
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FAQ

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Dare to Dream… The Power of Positive Confessions. [Part 1 – How It All Began…]

Dare to Dream… The Power of Positive Confessions. [Part 1 – How It All Began…]

Pre-Wedding Shoot by Ayodeji Samuel

Ok so I’ve finally found the liver to tell my long-overdue story.  To be honest, I had written it several times in my head but for some reason never posted it.  I guess after receiving more wedding gifts over the weekend from 2a students and the sermon on Sunday, I decided it was finally time… perhaps what worked for me would also work for someone out there.

I actually have no clue how to start so I guess I’ll start from what I think is the beginning… 


Mark: 22 – 24: 

22: “So Jesus answered and said to them, ‘Have faith in God’.
23: For assuredly I say to you, whoever says to this mountain, ‘Be removed and be cast into the sea,’ and does not doubt in his heart, but believes that those things he says will be done, he will have whatever he says.
24:  “Therefore I say unto you, whatever things you ask when you pray, believe that you receive them, and you will have them.”

Yes!  Pastor Poju pretty much preached this every Sunday.  Every sermon always had spoken words and positive confessions chipped in somehow.  And in November 2011, I decided to practise what he preached and it worked.

No no… practising what he preached was not about finding a man.  I gave up on dating after the last one ended a month before that.  Practising what he preached was more about facing my work and confessing the success of the Training Center I was just about to start.  So I started a routine of fasting, making loud positive confessions (in the privacy of my bedroom of course), focused solely on my work and pretty much let go and let God. 

But sometime in February 2012 I think, I decided to chip in the bit about a man.  It was a request that was made during that same period of fasting and prayer.  I remember saying something like “Lord You know the deep desires of my heart.  You know the kind of man I think is best for me.  Please bring him my way”.  And I prayed… out loud again.  And like the Pastor preached, after I confessed it, I believed it, left God to do the work and literally forgot about it!

Not long after, I got the invitation to speak at Headroom.  I planned to reject the invitation since it clashed with my classes and I did not like flying but Femi (our friend/MC), promised to get another speaker, a certain Jobberfellow, on the same flight so I would not be bored.  Well… the Jobberperson happened to miss his flight and I had to endure the looooong 45-minute flight to Abuja.  

He finally arrives at the end of the event and sits on the stage talking about what, I have absolutely no clue… and neither did the over 200 chics sitting in that hall I’m sure.  Rather than listen to what he had to say, we chose to get carried away by his soft-spoken humble nature… well at least I speak for myself.  I could not believe that someone who seemed to have achieved so much in such a short time could be that humble.  And yes for a split second, I did think it would not be a bad idea to date him.  But I quickly killed that thought.  After that last awful one, I had completely tuned off men.

Well that was until Attraction No 1!  I noticed during dinner that he was left-handed!  Haha… yes!  For some strange reason, I have a thing for “lefties” 😀  Not long after, Attraction No 2 reared its head!  On the way to the airport, he told us he did not have a car!  I knew I had to know more about this guy who clearly could get a car if he wanted to but chose not to.  For someone who always made mouth that she could only date a guy whose car was finer than hers (not that my car is particularly fine), that was pretty strange right?!

Anywayz, we gisted all the way to Lagos.  It seemed we had a lot in common and we were both drawn to the other’s story: he a medical doctor turned internet entrepreneur, I an ex-accountant turned fashion designer.  Of course, seeing I can talk for state and country about my work, he became a potential investor and we booked an appointment to meet the following Wednesday in his office.  Work-related thank you!

Back in Lagos, he offers me a ride halfway to my end and imagine, his friend drops me off at a bus-stop close to my home.  A whole me!  In fact, I have to get an apology from Lekan for that!  But rather than get pissed, that was Attraction No 3! 😀  I was used to being doted on by guys, so this was somewhat a first.  The guy did not “send” me as they say and I was not used to that!

I got home, sent an epistle of an sms thanking him and he responds with a three-word one-liner!  Attraction no 4!  No abbreviations or any of these annoying chatroom acronyms.  All words were spelt out in full!  Great!  The guy can read and write!  But a one-liner?  After all that gisting on the plane?!  He can’t be serious!  

Day 2, I remind him of our appointment, I get another one-liner response.  Day 2 in the pm, another one-liner.  At this point, I was thinking more of the investment opportunity so I wasn’t going to let him off that easy.  

Day 3 (Monday)… another epistle from me and a 2-liner from him!  I’m like HA!  Gotcha!  And there you were giving me one-liners!  I knew I’d break you!  Day 4 perhaps 3 lines and I’m smiling to myself.  Day 5 (Wednesday) I’m asking him for directions and he gives me an address which to me was in Lekki Phase 3 whilst he is claiming they are in Phase 1.  I challenge me and he retorts with “please o we know our address and our address knows us”.  I burst out laughing!  Attraction No 5 – he has a sense of humor!

Anywayz to cut the long story short, meeting went very well, we continue our chat via sms.  Why?  He doesn’t use a Blackberry but some “toy phone” as I call it.  Attraction No 6.  He has a mind of his own and does not follow the crowd.

Then the smses start getting longer.  Like 5 / 6 pages… well into the night.  Attraction No 7, he shares my love for chatting and gifting all night!  Those who know me will tell you I used to be a chat-room junkie!  Before I knew it, I always had my phone beside me, waiting for an sms.  This is Day 6 only.  

Day 7, we planned to meet at my office but I didn’t give an address so he got to Surulere, spent half an hour waiting for an address and descriptions but he gets zilch!  But did he get angry?  Nope!  In fact, we made another date for the very next day!  Attraction No 8.  No overblown ego! 

Sunday, our meet-day and I am having a rough day and a tight deadline!  No wayz I was going anywhere till I was done with my work.  And my faded t-shirt, jeans and oily face fit right in with his faded t-shirt, cargo shorts and Nike flops.  Attraction no 9!  I love a guy in shorts and flops!  

BUT could I go out?!  Nope!  No wayz I was going to leave my work so we ended up buying TFC chicken and soaking garri (something I had not done in years) while he watches me work.  Attraction No 10.  He is down to earth and I felt completely comfortable around him soaking garri!  Best date for as far back as I can remember.  No pretences or keeping up appearances.

Gosh!  The list continued and the rest they say is history!  😀


Within a month, he proposed.  Yup!  Literally within a month or even less.  Not on bended knee; not with a ring.  More like a joke, he says it to me and I pretend not to hear him.  He says it again and I laugh it off.  Then a few days later, he says it again and I still did not take him seriously.  He probably said it like 10 times before I finally believed him.  I couldn’t believe it would be that easy.  So I said a tentative yes but none of us said a word till we were both certain.  We needed to give room for either of us to walk away from it without friends and family being involved.  When I finally told my people, they only knew him as AA… again just in case we broke up, there would be no sentiments.  Noone knew him so it would been easier.  I think we told people like 2 or 3 months later and only after the ring came.  I needed evidence not verbal promises.

But then, even when the sign came, I didn’t wear it for ages…. did not need the attention.  I was still too focused on work and did not need any distractions.  It took ages before it dawned on me… even after I had developed my wedding concept book and started the full-blown planning of the wedding.

Looking back, I know deep down that confession I made in the privacy of my bedroom at that early hour had everything to do with it.  I know many of us pray but some never say them out loud.  I never used to until I started listening to the sermons and reading the Bible.  Remember Proverbs 18:21a “Death and life are in the power of the tongue”.

What amazes me is how many believe in meditation but not in speaking out confessions.  Besides, ever noticed in Yoruba movies (for those whose parents watch them all the time) that for any of their potions to work, they have to chant certain incantations out loud and believe it works.  So if they believe in it and it seems to work for them, then much less we who believe in God.
Since I have had first hand experience on the benefits of making positive confessions (not just on this but so many other things), I have told everyone who care to listen.  

And I say this to all single ladies out there who are being taunted everyday by those stupid broadcasts and messages on how old and grey they would get if they were too choosy!  That’s bull I tell you!  It has nothing to do with you and don’t let those losers out there make you feel bad.  It is not about your weight, or your height or your looks or even your sexy body.  No one knows what the recipe is… they can only try to come up with all solutions for finding the right man or lady and they may not even work for you.  

One thing that will never fail is your belief, the power of your words backed by prayer and fasting!  

Also, don’t treat every man you come across as a potential.  I know if AA and I hadn’t worked out, we would have been great friends.  I am still friends with all my exes, even the last one who left me bruised.  In fact, I moved on the very next day though it still hurt.  In fact, I so moved on, I even asked him for a loan to run the FECs which he gave me and which I returned to him.  

And that’s another thing, never harbor any bitterness towards anyone who has hurt you.  It is hard… yes I know it is tough.  I would never have moved on that quickly if my mentor hadn’t come over that evening to drag me to church and I remember the song the choir sang that day “God is able to do just what He said He would do”.  And by the time I was out of there, I was fine and threw my all into my work!  And guess what?!  I met AA while working somewhat.  You know what they say… “Ambition is the new sexy!”  Guess that was another attraction for him. 

And please don’t give yourself an ultimatum.  It is never about the wedding, getting married or the event.  It is more about the companionship.  I listen to radio shows all the time about ladies who made getting married their New Year’s resolution.  That is one resolution that is not yours to make as it is outside your control.  Try and focus on something else like your work or your career and it will happen someday.  And please be yourself.  Some ladies would rather deprive themselves just so they do not intimidate guys.  My take on this?!  A guy who is intimidated by your success is worth your time!

Oh… and stop with those ridiculously long lists!  When you find the right guy, those things won’t matter.  I had my long list!  At the end of the day, those things that I thought mattered didn’t matter in the grand scheme of things.  

Perhaps it was not all my confession only though.  I know that so many people also prayed for me too because when I finally broke the news about the engagement to friends and mentors, I kept getting the “Ah!  Finally my prayers have been answered.  I have been praying for you”.  I think many people were concerned that I was only about my work and nothing else… which clearly was a valid concern.

SO for those hoping to write their own stories, I am also praying with you.  Not just for the right companion, but for the right job, the right career, the right… anything you hope for.  Confess it, believe it, trust Him and you will have it!  Just believe He will bring what is right for you in your direction and when He does, grab it with both hands!  

So there you have it!  That’s my story.  Goodness!  It is one long one!  But you have seen the end and now you know how it started.  Time to read how more of my positive confessions materialized during the planning of the wedding.  Hopefully it won’t take too long either.

Have a great week people!

Cheers!