It’s 2022! Happy New Year!

It’s 2022! Happy New Year!

We wrapped up 2021 in style and we are already on Day 4 in 2022! Welcome to the first working day of the year - even though the day is spent already and we are hitting Day 5 already! The year is already going at whirlwind pace!

For me, this year is all about affirmations and self-proclamations!

As I checked out the 2021 Macy's Christmas windows at Herald Square, I was struck by the overwhelming theme of 2021's Christmas windows. It was all about self proclamations and self-belief!

macys christmas window

Others the window with the bear had:

‘You can do it! You are great!’

Which is why for me, 2022 is not about resolutions but about changing mindsets. Self belief is the greatest of it all! Whatever you want to achieve in 2022, believe you can do it!

Of course, I know this is not all up to me. Which is why I made this my affirmation for 2022 and beyond.

So for me, I have it all laid out using Bible verses.

- Map out the vision clearly as stated in Habakkuk 2:2:

Then the Lord answered me and said:

“Write the vision
And make it plain on tablets,
That he may run who reads it.


- Write out the action steps using the 8 pillars we learnt yesterday from our final speaker for 2021, Karishma Chugani, an Integrated Health & Nutrition Expert. If you missed it, you can watch the rerun here.

- Stamp it with self affirmation with Philippians 4:13 backing it with prayers.

- Continue to hold on to the faith as written in Hebrews 11.1:

Now faith is the substance of things hoped for, the evidence of things not seen.

Continue to believe till it happens. Just as it says in this Macy's 2021 Chrismas window display.

macys december christmas window

May 2022 hold the promise we all wish for. Have a fantastic year ahead!

PS. We have great things in store for you in 2022 so watch this space!

Believe in Your Product

Believe in Your Product

A lady chatted me up last week. She was quite discouraged and wanted to abandon her product in favour of what she felt was easier in order to reduce the returned work from her customers. Her confidence had taken a huge battering and she felt it would be easier to give customers what they wanted rather than creating what she loved creating.


I asked her what she felt the problem was and why there were so many returns. And she was honest. The quality of her work was bad.


In my opinion, the solution was easy!


I told her to take more courses and keep practising. In my opinion, she needed to keep practising till she became the best at her product. And naturally, when she believes she is the best, that confidence will shine through and it would boost her sales. In fact, her confidence will be so infectious, it will attract customers! 


If you don't believe in your product, no one else will. And if they don't, you won't make sales, your business will suffer and you will shut down! It is just that simple!


believe in yourself

According to an article by neuromarketing.com,


'It’s a sales maxim that believing in the value of your product or service is essential.

Logic dictates you should believe in what you sell. If you didn’t, sales would become a process of unethical manipulation in which you convinced customers to make decisions they would regret later.'


Actually, some people are brimming with so much confidence even when they know their product is not so great! My assistant told me the story below recently.


A lady bought a really nice product on Instagram but when she got the product, it was far from the picture she has seen on the vendor's page. She requested for a refund but the vendor gave detailed and specific reasons why a refund was impossible. In fact, she tried to convince the lady that the product was exactly what she had seen on her page. She was that confident in her product - even though inferior.


Of course I am definitely NOT in support of her selling inferior products but just imagine how far she would go if that product was actually the real deal! She would have repeat customers and her referrals would skyrocket!  This is the power of Confidence!


ZIG ZIGLAR

If you believe your product or service can fulfill a true need,

it’s your moral obligation to sell it.

Many Entrepreneurs lack confidence in what they do even though what they have to offer is great. Some even find it difficult to display or talk about what they offer to potential buyers and then wonder why business isn’t so great.  Some even claim 'they are shy'. To me, if you are shy, then you are not ready to do business!

If you are finding it hard to make sales, confidence might just be the solution to the problem.  


So what exactly are the benefits of brimming with confidence in your product?


benefits of being confident in your product

  • Confidence helps you sell the product. If you believe in your product and what it does for people, you can sell ice to the eskimos. You will speak boldly about the benefits to the customer till the buyer is convinced and if you deliver what you have promised, they will come back for more. 
  • Confidence also helps you manage objections from customers. You know how valuable your product or service is and can easily defend it. 
  • As an entrepreneur, your goal is to develop interest in your product, know the product and trust its quality. How exactly can you do that if you don't believe in the product or service you are rendering. It is vital to the business that the product isn't ridiculed. State the benefit of your product to the buyer and emphasize what they stand to lose if they don't get your product. 
  • Confidence in your product means you want you product to be perceived in the best light possible. And this is where packaging comes in. Packaging boost confidence. 'Dress' your product or service in a manner that would always attract the customer. It could be your ebook cover, your website landing page, your instagram handle or even a physical product. Awesome pictures of that make-up palette or that jewellery will definitely help you sell the product and make you proud!
  • Confidence it improves your mental health and puts you in a state of tranquility. When you are in a state of calm, you perform better and attract more buyers. 
  • Lastly, when business is tough, your confidence keeps you pushing on because you truly believe in the power of the product to transform lives. 


So, tell me, entrepreneurs. How would you rate your confidence level? Share in the comments below.

If this helped you, please share


Recommended Resources

How to Articulate the Value of Your Product (Effectively) | BNM#11

How to Create Your Ideal Customer Avatar

10 Ways to Boost Sales Online

Dart Manipulation Slash & Spread  | Step by Step Youtube Video

Dart Manipulation Slash & Spread | Step by Step Youtube Video

If you always wanted to know how to manipulate your darts to create beautiful designs, this Youtube video will teach you step-by-step DART MANIPULATION, SLASH & SPREAD METHOD. 

You can check it out here:

 

dart manipulation slash and spread

 

Don’t forget to check out the Pivot Method of Dart Manipulation after this video as well. 

Enjoy this one and please leave your comments. And also PLEASEEEEE SHARE 🙏🏽🙏🏽🙏🏽

DON’T FORGET TO SUBSCRIBE!

Think Global Act Local with Mai Atafo

Think Global Act Local with Mai Atafo

I remember the first time I ‘officially’ got paid in dollars. It was a sale of the Origami Patternmaking Online Course from a lady in South America. I honestly cannot explain what the feeling was like.

Here I was, in Lagos, doing my thing appealing to a global audience that I was not actively marketing to.

And that is how I have always operated. I have always applied global methods customized to the Nigerian environment.

And who better to talk about this than Mai Atafo @maiatafo of @atafo.official !

Mai needs no introduction! He is pretty much a household name in the Fashion Industry. The designer to the celebrities whose works have been recognized beyond the shores of Nigeria. And he operates from Nigeria!

It is, therefore, my pleasure to invite him on Thursday 15 July 2021 on our Live Webinar on the topic Think Global, Act Local. How to Evolve & Grow Your Fashion Business.

Time is 8pm (WAT) | 3pm EST LIVE on Instagram on the Martwayne Instagram Handle.

https://instagram.com/martwayne

👉🏼Follow us at Martwayne
👉🏼Turn on your notifications
👉🏼Join us LIVE with all your questions!!!

Set your alarms and come armed with all your questions!

Tag everyone and share!!! It will be fun!!!!

#martwayne

How to Sew an Invisible Zipper Step by Step | Youtube Video

How to Sew an Invisible Zipper Step by Step | Youtube Video

If you always wanted to know how to sew an invisible zipper, this Youtube video will teach you step by step HOW TO MAKE YOUR INVISIBLE ZIP TRULY INVISIBLE.

You can check it out here:

sewing invisible zipper

 

I will work on the other videos mentioned in the video and upload them as well.

Enjoy this one and please leave your comments. And also PLEASEEEEE SHARE 🙏🏽🙏🏽🙏🏽

DON’T FORGET TO SUBSCRIBE!

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