Why Your Location Is Not A Barrier To Getting Customers To Find You
Getting customers to find you is not dependent on your location. A Business is not defined by a confined space or its location. What makes a business is you, your team, and the product. You need to put yourself out thereby creating a digital presence. People need to know your business exists before they can patronize you.
In this episode, I shared ways to create a digital presence for your business. These were some of the strategies I adopted in my business that worked for me. The earlier you figure out the best business strategy that works for your business, the easier it is for customers to find you no matter where you are.
CLICK THE VIDEO TO LISTEN TO MY STRATEGY—————-
HERE IS A SUMMARY OF WHAT YOU SHOULD DO…
Follow the business strategy discussed in this episode.
Create an optimized website. showcase your products.
Which of the above website builders would you rather start with?
Business Nugget By Martwayne
A podcast series of short entrepreneurship tips that will help kickstart or grow your business and help you on your entrepreneurship journey. Each episode is created to help you turn your passion to profit and into a viable business.
If you will like to dive deeper into how this works, Subscribe to our YouTube Channel, enable notification to never miss a video!!!
In today’s episode, I will be sharing some business tips and tricks on how to find new customers and increase sales in your business without spending much money.
When I started Martwayne Fashion school, I knew my friends were in the cooperate world and would not patronize me but that did not hinder me from speaking to them.
So I approached everyone one of them and told them what I was about to do.
Click the video below to know exactly what I did.
Interestingly, I did not have to spend much money to create awareness neither did I break the bank to get customers. Bottom line, do not underestimate anyone, anything, and don’t be afraid to make a move. Remember what we discussed in episode 1….What’s the worse that could happen?
Let go of the shyness, make a move and make more money!!!
What other strategies did you use to get customers without spending much money?
We want to hear from you in the comment section.
Business Nugget By Martwayne
A podcast series of short entrepreneurship tips that will help kickstart or grow your business and help you on your entrepreneurship journey. Each episode is created to help you turn your passion to profit and into a viable business.
If you will like to dive deeper into how this works, Subscribe to our YouTube Channel, enable notification to never miss a video!!!
Deciding on the number of products you need to start your business with is a necessary yet difficult question to answer especially for a start-up brand. Ever heard the saying “Variety is the Spice of Life”. Do you agree?
Okay before you answer, let me ask you another question.
“ Would you rather start your business with a single product or with multiple products and market all at once? ”
To answer this question, irrespective of the industry you are in, you need to consider all that goes into managing your business. Creating the product is just a piece of the puzzle, you have to think about the following;
⇒ Marketing
⇒ Funding
⇒ Target Audience
⇒ Operations
as well as every other aspect of the business.
In as much as you think you have all the resources to start with multiple products, market, and manage it well, then all good. If otherwise, I will advise you to start with a single product and create variations of it.
Okay so in this episode, I shared my opinion on these questions with instances from running my own business.
There really is no right or wrong answer, everything just depends on your capacity.
Click the video below to know my thoughts and the instances I discussed.
Share your thoughts in the comment section.
Would you like to dive deeper into how this works, Subscribe to our YouTube Channel, enable notification to never miss a video!!!
Business Nugget By Martwayne
A podcast series of short entrepreneurship tips that will help kickstart or grow your business and help you on your entrepreneurship journey. Each episode is created to help you turn your passion to profit and into a viable business.
If you will like to dive deeper into how this works, Subscribe to our YouTube Channel, enable notification to never miss a video!!!
Do you take some time to celebrate your little successes? Or you are too busy thinking about all the tasks you need to complete?
Sometimes you feel overwhelmed by the thought of the tasks you have not done and then forget to even recognize the success of the ones you have accomplished.
And you make comments like: “ Gosh! Where am I supposed to start from? ”
Or you even begin, yet you feel you have not done anything…..If this sounds like you, then keep reading!
In this episode, I shared;
⇒ How I deal with such feelings in business and personal life.
⇒ How to see the task from a different perspective.
⇒ How you can recognize how much you have done.
⇒ How to celebrate your little wins.
Excited about this? Click the video below to Listen–————–
Let me know which of these tips you will apply first.
Business Nugget By Martwayne
A podcast series of short entrepreneurship tips that will help kickstart or grow your business and help you on your entrepreneurship journey. Each episode is created to help you turn your passion to profit and into a viable business.
If you will like to dive deeper into how this works, Subscribe to our YouTube Channel, enable notification to never miss a video!!!
4 Changes You Need to Make To Make To Increase Profitability In our Business
There is no doubt that creating and increasing the profitability of your business can be challenging at times. Even when you dedicate full-time effort. Sometimes you get to a point where you are making no progress at all.
But the honest truth is that if you want things to change, you have to make changes, according to Tope Williams Adewunmi, Fashion Professional and Founder of Martwayne, a Training and Consulting Outfit that helps Individuals and business owners turn their passion to profit and a viable business.
Here Are Some Changes You Need To Make In Your Business To Increase Profitability
STOP PLANNING, TAKE ACTIONS
The starting point of many great businesses started from having an idea and backing it up with appropriate actions. Too many entrepreneurs set out plans on how to start and manage their business, marketing strategies and even plan the funding. Sadly, some get overwhelmed with the planning or able to see the end results but fizzle out without even making a move towards this goal.
It is one thing to be aware of the changes you need to increase profitability in your business, it is another thing to act on it. So how exactly do you avoid fizzing out? It’s quite simple!
Just do it! Yeah, don’t overthink it. Do the necessary research, map out your steps, break them into milestones and take it one step at a time. The first step usually seems like the hardest, once you make the move, you begin to have a sense of fulfillment, at this point your “Why” becomes your motivation.
LEARN MORE
Even experienced entrepreneurs do not relent in acquiring knowledge. They keep learning so as to evolve and make more profits. To make more profit, you need to learn more. Technology is advancing every day, new innovations and techniques are developed. The only way to stay abreast is to be curious enough to want to learn more.
Never be satisfied with the little profits you have and think yes you are successful. As they say, learning is a never-ending journey. From cradle to grave, we are in a continuous cycle of learning new things.
Read books on topics you need to improve on, business updates, even stories of other business professionals and stand on the shoulders of the giants. Hence, you won’t have to make the same mistakes they have made.
Aside from enrolling in a course to acquire some knowledge, you can also attend Seminars, Conferences which puts you with people of like -minds. Consequently, you are able to make new connections and networks. More connections more chances of getting more business opportunities ,as a result, increase your profit.
UNDERSTAND YOUR INDUSTRY
Trust me, if you are in the habit of looking away from updates outside of your niche, then you will need to make a change now!
Inasmuch as Marketing is perhaps the most important activity in a business , as an entrepreneur, you need to understand your industry. Not just your own niche but the industry as a whole so you will know the disruptions happening and how they impact the industry. As a result, you will be able to make informed decisions.
For instance, the advent of Covid-19 led to numerous changes in different industries , ranging from the education sector, to Fashion Industry, Finance , Food Industry. Some business owners were smart enough to do their research , understand the changes and tapped into the available solutions.
Fashion brands had to release diffusion lines to sell clothes suitable for staying and working from home.
Some top brands switched to the manufacture of nose masks and scrubs. All these changes were possible because they decided to stay abreast ,understand what was happening and adapted quickly!
MARKET MORE
There is no doubt that marketing has a direct effect on changing the profitability in your business and it should be taken seriously. Having a well optimized website, an active social media presence, an effective sales team etc.
Irrespective of the size of your business, you should invest in marketing . People need to know you exist for them to patronize you. You need to be creative with how you reach and manage your target audience . This article will help you understand how to improve your website.
BONUS TIPS!
If you want things to change, you have to make the changes. If you want to see change in the profitability of your business, you have to be ready to take actions, learn more, understand your industry and market more.
Here are some bonus tips!!
1. Be Optimistic.
2. Learn to Listen.
3. Share your burden.
What changes are you ready to make to improve your profitability in your business?
